XPeng Takes Aim at Europe and Beyond With an Aggressively Priced EV
XPeng has officially unveiled the 2026 XPeng P7+, and the message is clear: more technology, more range, and a much lower price than global rivals. Positioned as a global model, the updated P7+ is expected to reach international markets, including Europe, in the near future.
The most eye-catching figure is the price. The new P7+ starts at RMB 186,800 (≈ €22,800) — an aggressive entry point for a mid-size, technology-heavy electric liftback. At this level, XPeng is directly challenging established brands by offering flagship-level features at mass-market pricing.
Larger, Sharper, and More Premium on the Outside
The 2026 XPeng P7+ remains a sleek five-door liftback, but it has grown slightly:
Dimensions
| Measurement | Value |
|---|---|
| Length | 5,071 mm |
| Width | 1,937 mm |
| Height | 1,512 mm |
| Wheelbase | 3,000 mm |
| Wheels | 20-inch |
The 15 mm increase in length comes from redesigned bumpers, while the wheelbase remains unchanged, preserving generous rear legroom. Design highlights include:
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Full-width LED light bar at the front
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Chrome exterior accents for a more premium look
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Sporty, low-slung proportions
Interior: 104 Upgrades and a Strong Luxury Push
XPeng claims 104 interior upgrades for the 2026 model, and the cabin reflects a clear move upmarket.
Interior Highlights
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Wood trim and chrome detailing
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Hidden air vents for a cleaner design
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Button-operated glovebox (no visible handle)
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Faux suede wireless charging pad
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256-color ambient lighting
The result is a cabin that feels closer to premium European brands than to budget EVs.
Displays and Infotainment: One of the Largest AR HUDs in the Segment
Technology is at the core of the P7+ experience.
Screens & Interfaces
| Feature | Specification |
|---|---|
| Instrument cluster | 8.8-inch display |
| AR Head-Up Display | 29-inch |
| OS | AIOS 6.0 |
The 29-inch augmented reality HUD projects speed, navigation, and driving data directly onto the windshield, reducing the need to look down. The new AIOS 6.0 software introduces refreshed animations and XPeng’s “Driving Light” interface concept.
AI Power: Nvidia Orin or XPeng’s Own Turing Chips
XPeng offers multiple levels of computing power for driver assistance and future autonomy.
ADAS Hardware Options
| System | Hardware | Computing Power |
|---|---|---|
| Standard | 2× Nvidia Drive Orin | 508 TOPS |
| Ultra SE (+€1,464) | XPeng Turing AI chips | Higher AI efficiency |
| Ultra ADAS (+€2,440) | 3× Turing AI chips | Advanced VLA support |
These systems support Vision–Language–Action (VLA) capabilities, allowing the car to:
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See the road environment
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Understand complex scenarios
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Make context-aware driving decisions
Powertrain Choice 1: New EREV With 1,550 km Total Range
For the first time, XPeng introduces an EREV (Extended-Range Electric Vehicle) version of the P7+.
EREV Specifications
| Feature | Value |
|---|---|
| Battery | 49.2 kWh |
| Engine | 1.5L turbo (generator only) |
| Motor output | 180 kW (241 hp) |
| Electric-only range | 430 km |
| Total range | 1,550 km |
| Fast charging | 5C, +277 km in 5 min |
The petrol engine never drives the wheels — it only charges the battery — offering EV driving feel with extreme long-distance capability.
Powertrain Choice 2: Pure Electric With Up to 725 km Range
The fully electric P7+ is offered with two battery sizes and two motor outputs.
EV Versions
| Battery | Motor | Power | Range (CLTC) |
|---|---|---|---|
| 61.7 kWh | RWD | 180 kW (241 hp) | Up to ~610 km |
| 74.9 kWh | RWD | 230 kW (308 hp) | Up to 725 km |
Despite the high specs, pricing remains remarkably low.
Pricing: Flagship Tech at Budget-Friendly Levels
2026 XPeng P7+ Pricing
| Version | Price (RMB) | Approx. (€) |
|---|---|---|
| Base EV / EREV | 186,800 | ~€22,800 |
| High-spec EV | 198,800 | ~€24,250 |
At these prices, the P7+ undercuts many competitors by tens of thousands of euros.
Why the 2026 XPeng P7+ Matters Globally
The P7+ combines:
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Long-range EV and EREV options
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Advanced AI-based driver assistance
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Premium interior design
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Ultra-fast charging
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Extremely aggressive pricing
This makes it not just a strong Chinese-market product, but a serious global contender, especially in Europe, where value-focused EV buyers are growing fast.
Final Verdict: A New Benchmark for Value in the EV Market
The 2026 XPeng P7+ is one of the most compelling electric cars announced this year. With prices starting below €23,000 and specifications that rival far more expensive vehicles, XPeng is clearly aiming to disrupt global EV markets.
If the P7+ arrives in Europe at a price comparable to its Chinese counterpart, it could become one of the best-value electric sedans of the decade.
The 2026 XPeng P7+ debuts as a high-tech electric liftback with global ambitions. Offering EREV and pure EV variants, up to 1,550 km total range, advanced AI-based driver assistance, and prices starting below €23,000, the P7+ sets a new benchmark for value and technology in the global EV market.
