Chinese EVs Are Already in Europe: XPeng P7+ Enters Production in Graz With 800V, 5C Charging and 1,550 km EREV Range

XPeng Becomes One of the First Chinese Brands to Assemble EVs in the EU

Chinese automakers are no longer just preparing for Europe — they are already here.
XPeng has taken a decisive step by launching pilot assembly of the XPeng P7+ in Europe, with production handled by Magna Steyr at its factory in Graz.

The European market launch is scheduled for January 9, and the vehicle will be assembled locally from SKD kits (Semi Knocked Down) shipped from China. This strategy allows XPeng to reduce exposure to EU import tariffs and trade barriers, a move that may soon become standard practice for Chinese EV brands entering the European Union.

Why Graz Matters: Magna Steyr as the Gateway to Europe

Magna Steyr is one of Europe’s most experienced contract manufacturers, having assembled vehicles for brands such as Mercedes-Benz, BMW, Jaguar, and Toyota. By partnering with Magna, XPeng gains:

• Faster regulatory adaptation

• Local quality validation

• Reduced customs duties

• Political and industrial credibility in the EU

This approach signals a long-term commitment to Europe, not a short-term export experiment.

Vehicle Overview: Large Sedan With Global Ambitions

The XPeng P7+ is a full-size, four-door electric sedan positioned above many mainstream EVs in terms of size and technology.

Key Dimensions

For Europe, XPeng will offer two distinct powertrain concepts from day one: BEV and EREV.

BEV Version: 800V Architecture and Ultra-Fast Charging

The fully electric BEV (Battery Electric Vehicle) version brings specifications that rival — and in some areas exceed — premium European competitors.

XPeng P7+ BEV (China-spec reference)

Charging Performance

• 3C: 30–80% in ~20 minutes

• 5C: 30–80% in ~12 minutes

• 800V electrical architecture

This places the P7+ among the fastest-charging electric sedans planned for Europe.

EREV Version: Up to 1,550 km Total Range

The most disruptive option is the EREV (Extended-Range Electric Vehicle) variant — still rare in Europe but gaining momentum.

XPeng P7+ EREV Highlights

The petrol engine acts only as a generator, never driving the wheels. The result is an EV driving experience combined with exceptional long-distance capability, tailored for Europe’s diverse charging infrastructure.

Interior, Tech, and Driver Assistance: Built for 2026 Expectations

For the 2026 model year, XPeng significantly upgraded the cabin and electronics.

Key Technology Features

• Large Head-Up Display (HUD)

• New infotainment and interior materials

• Advanced ambient lighting

• Overhauled cockpit layout

ADAS and AI Computing

• Three in-house XPeng Turing AI chips

• 2,250 TOPS total computing power

• NGP (Navigation Guided Pilot) for city and highway

• Architecture designed for future Level 3 compatibility

This places the P7+ among the most compute-heavy production vehicles planned for Europe.

Strategic Significance: A Blueprint for Chinese Brands in the EU

XPeng’s move answers several critical challenges at once:

• Avoids punitive import tariffs

• Establishes a local European assembly

• Accelerates homologation and compliance

• Improves brand trust and political acceptance

In 2026, this SKD + European assembly model could become the default strategy for Chinese EV manufacturers entering the EU.

Final Verdict: A Turning Point for the European EV Market

The European-built XPeng P7+ is more than just another electric sedan. It represents:

• The arrival of Chinese EV manufacturing inside the EU

• A new benchmark for charging speed and range

• Direct pressure on European and American brands in the €40k–€60k segment

With 800V architecture, 5C charging, BEV and EREV options, and local assembly in Austria, XPeng is no longer knocking on Europe’s door — it is already inside.